All Matt Oerding Articles
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458Myopia News BriefsTreehouse Eyes to Share Results from CAMP Study
January 13, 2022 BOULDER, Colo. — Treehouse Eyes will be sharing the results from its Clinical Algorithm for Myopia Progression (CAMP) study...
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972Myopia News BriefsTreehouse Eyes Wins Bronze at Best in Biz Awards
December 3, 2021 BOULDER, Colo. — Treehouse Eyes gained recognition at the 11th Annual Best in Biz Awards, earning Bronze in the Most...
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2.2KMyopia News BriefsGMAC Releases First Results from ‘Little Kid License’ Campaign
September 20, 2021 ST. LOUIS — In August, the Global Myopia Awareness Coalition (GMAC) launched “Little Kid License,” a social media campaign...
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1.0KMyopia News BriefsRMM’s Chief Medical Editor Dwight Akerman Featured on The Myopia Podcast
August 2, 2021 KIRKLAND, Wash. — Review of Myopia Management’s Chief Medical Editor Dwight Akerman, OD, MBA, FAAO, FBCLA, will be featured...
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953Myopia News BriefsTreehouse Eyes’ New Myopia Marketing Campaign Prioritizes Parent Education
June 18, 2021 BOULDER, Colo. — To spread awareness about myopia management, Treehouse Eyes launched a new marketing campaign earlier this year....
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1.8KMyopia News BriefsGlobal Myopia Awareness Coalition Elects 2021 Board of Directors
January 28, 2021 ST. LOUIS, Mo. — The Global Myopia Awareness Coalition (GMAC) has named its 2021 Board of Directors. The new...
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2.0KMyopia News BriefsLearn Myopia Management from These On-Demand ‘THE Myopia Meeting’ Webinars
December 14, 2020 THE Myopia Meeting webinars offer eye care professionals the opportunity to learn from the experts how to incorporate myopia...
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2.2KMyopia News BriefsWebinar: Your Myopia Marketing Isn’t Working. Here’s Why
November 25, 2020 In this webinar, Matt Oerding, MBA, explores some common challenges that optometrists face when trying to implement myopia management...
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1.8KMyopia News BriefsTHE Myopia Meeting Fall Series Begins Nov. 4
November 2, 2020 THE Myopia Meeting series offers webinars for eye care professionals interested in learning from the experts about how...
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2.0KMarketing & PromotionTop 3 Blunders Every Practice Makes Marketing Myopia Management
November 1, 2020 By Matt Oerding, MBA Board Chair, Global Myopia Awareness Coalition Co-founder, Treehouse Eyes My first marketing job after getting...
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3.6KPodcastsMyopia Management Close-Up: Matt Oerding on GMAC’s #GameOverMyopia
Following news of the success of the recent Game On: Battling Myopia In Real Life social media campaign from the Global Myopia...
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1.8KMyopia News BriefsTreehouse Eyes Adds to Leadership Team to Support Rapid Expansion
September 3, 2020 Treehouse Eyes announced today the addition of three corporate leaders to support its rapid growth. Rachel Slack has been...
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2.4KMyopia News BriefsTreehouse Eyes Opens Five New Locations
The company now has 15 centers in eight states.
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5.0KMyopia News BriefsGlobal Myopia Awareness Coalition Enlists Social Media Moms to Teach Parents About Myopia
Dec. 16, 2019 To teach parents about the importance of managing myopia in children, the Global Myopia Awareness Coalition (GMAC) is turning...
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6.9KKey IssuesThe Global Myopia Awareness Coalition: What It Is and Why It Matters
Tens of millions of myopic children around the world need our help.
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2.4KMyopia News BriefsJobson Joins Global Myopia Awareness Coalition (GMAC)
Jobson Medical Information will be the official North American media sponsor.
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1.9KMyopia News BriefsTreehouse Eyes® Opens Eight New Locations
Treehouse Eyes is bringing its brand of myopia management into select primary care practices.
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4.2KEditor’s PerspectiveThank You, Global Myopia Awareness Coalition
Jobson Optical Research, sponsored by Essilor, polled more than 300 optometrists in the U.S.
