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‘Up Close With’ CooperVision Leadership about Myopia Management Initiatives

September 15, 2023

NEWARK, N.J. — A global leader in myopia management, CooperVision has reorganized its myopia management division and taken a leadership role in educating eye care professionals as well as patients about the growing prevalence of myopia and the availability of treatments to slow its progression among children.

To find out where CooperVision is headed while trailblazing this path of product leadership and educational initiatives for both professionals and consumers in the myopia management space, Review of Myopia Management Editor-in-Chief John Sailer sat down with three leading executives from the company’s management team — President, Americas, Alex Wilkes; VP, Marketing, Melissa Kiewe; and VP, Professional and Government Affairs, Dr. Michele Andrews, OD.

Watch the interview conducted at Jobson Optical Group’s headquarters here to understand CooperVision’s rationale for reorganizing its myopia management products (such as MiSight 1 day contact lenses and its group of orthokeratology products) and to learn more about its educational initiatives for eye care professionals and its campaigns to globally inform patients and consumers about the prevalence of and treatments for myopia.

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